Thread & Tonic isn’t just about us and the people we work with, it’s about everyone we know and will know in the future. Bringing people, design and technology together to drive change is why we started and it’s what will continue to drive us forward.

With that in mind, we’ve launched our Thread & Tonic foundation as a vehicle to give back to both the planet and people we rely on. This isn’t just about giving to charity or planting trees, it’s about supporting charitable and environmental organisations in as many ways as we can. It means going back to the roots of our production, understanding the impact every step of our process has and working with those who know more than we do to understand where our money and time are best spent.

The Thread + Tonic foundation will be providing support to organisations in three key areas:

• Environment
• Health
• Education

The work we do as a foundation will evolve and grow but this is where we’re starting…

The Environment


For every item sold on Thread & Tonic store, we plant 10 trees in Madagascar.
Working with Eden Reforestation Projects is more than just a partnership, it’s a meeting of minds. 

“Eden’s global restoration network is creating livelihoods for millions of people living in extreme poverty by empowering them to restore and protect forests on a massive scale.”

1% For the Planet

We have committed to giving 1% of our revenue, not just profit, back to the Earth. 1% for the Planet is a global organisation, set up in 2002 by Yvon Chouinard, founder of Patagonia, and Craig Mathews, founder of Blue Ribbon Flies, that exists to ensure our planet and future generations thrive.

Today, the global network consists of thousands of business members, individuals and environmental non-profits working together for a better future for all.


We work with three charities Pratham, Akshay Patra and where we invest in improving healthcare and medical support for families and future generations in our local communities.

Working with these charities, our aim is to engage the community in driving change, not simply work alone. To ensure volunteers, families, teachers and government are all involved, creating a widespread network across the country that will drive real impactful change.


The Akshaya Patra Foundation strives to tackle the issues of classroom hunger and educational access in India. By providing free, freshly cooked, nourishing school meals through their Food For Education Programme, they aim to fight malnutrition and increase the enrolment of children in schools across India.


We also work with WATER.ORG where every purchase on our site helps to provide one year of access to safe water for a person in the developing world. is an international non-profit organization that has positively transformed millions of lives around the world through access to safe water and sanitation. Founded by Gary White and Matt Damon, pioneers market-driven financial solutions to the global water crisis. For more than 25 years, they've been providing families with hope, health and the opportunity to break the cycle of poverty.


We believe that real change starts with education. That’s why we work with Pratham to help girls and young women from disadvantaged communities complete their secondary school education.


India’s biggest charity, “Pratham” is where we invest 3% of our net profit in children’s education and healthcare. Our founders and team play an active role, supporting several programs in place to empower children with vocational skills and education.

Of the 26 million Indian children who enter first grade each year, half will reach fifth grade unable to read or write. We want to help change that.

We also support work to provide market relevant vocational skills to the students in order to increase their employment prospects, as well as personal development to give them the confidence that will help them thrive in the future.

We work with disadvantaged young people to take control of their lives through health, food supplies and education, in turn supporting their wider communities.

We are proud to support the organisations above, it’s the least we can do, but we’re also looking forward to adding more to the list as we grow.